IOI says talent for Hitman World of Assassination Elusive Targets like JackSepticEye are found first, before a location is decided that
'thematically suits the talent' and with a story that 'synergizes with the talent in tone and genre'

Date:
Wed, 04 Nov 2026 17:30:19 +0000

Description:
IOI has revealed the behind-the-scenes process for selecting Hitman World of Assassination's Elusive Targets and how it designs their special missions.

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Hitman World of Assassination senior level designer Marin Ansdal says Elusive Target celebrities are chosen before the level design and writing phase Ansdal says it's IO Interactive's "goal" to "bring talent that will bring more eyes to Hitman World of Assassination " Ansdal adds that the Elusive Target mission location always needs to "thematically" suit the main talent IO Interactive has revealed the behind-the-scenes process for selecting Hitman World of Assassination 's Elusive Targets and how it designs their special missions.

In an interview with TechRadar Gaming following the release of the game's new ' The Host feat. JackSepticEye ' - Elusive Target mission, senior level designer Marin Ansdal explained that IOI's marketing department is in charge of the talent selection and outreach process, and the level isn't designed until after they're signed. "Their goal is to bring talent that will bring more eyes to Hitman World of Assassination as well as serve the core audience to create special missions that will make use of the talents persona, and adapt it to the setting of Hitman World of Assassination ," Ansdal said. Latest Videos From TechRadar Watch full video here:

Ansdal continued, explaining that the level designer and writer take over
once a celebrity or public figure is on board, and "We try to find a location which thematically suits the talent and craft a story that synergizes with
the talent in tone and genre." HITMAN World of Assassination - The Host (ft. Jacksepticeye) Elusive Target - YouTube Watch On World of Assassination has featured a variety of guests over the years, including Snoop Dogg, Sean Bean, Eminem, Milla Jovovich, and more, and IOI considers how Agent 47 can slip
into these uniquely designed missions. You may like The next Hitman elusive target has Agent 47 taking down a podcaster who is 'loud, paranoid, and completely obsessed with content' and played by a real-life influencer 'Part of the motive was making the player feel immersed in the experience and exposed' Rebellion says '90s cassette futurism' inspired Alien Deathstorm with an engineer protagonist who 'felt like a natural fit' Rainbow Six
Tactics game director says the game's 15 Operators have 'unique' loadouts so they didn't 'overlap' with each other but there was still room for
'community favorites' and 'operators that were impossible to not include'

"47's preference for disguises allows him to jump into a wide range of genres," Ansdal said. "For example, when we worked with Jean-Claude Van
Damme, we built a kitchy science fiction narrative about a super-soldier cloning facility which would fit straight into the direct to video bin in the 90s.

"And when we worked with Mads Mikkelsen, we essentially brought 47 into the iconic plot of a Bond storyline." Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

With the latest Elusive Target starring YouTuber and streamer JackSepticEye, the developer explained that "we crafted a psychological thriller about the darkness of internet celebrity," which "is much more contemporary in comparison to the other two examples."

Hitman World of Assassination 's new The Host Elusive Target mission is free-to-play now until November 25. Follow TechRadar on Google News and add
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Link to news story: https://www.techradar.com/gaming/ioi-says-talent-for-hitman-world-of-assassina tion-elusive-targets-like-jacksepticeye-are-found-first-before-a-location-is-d ecided-that-thematically-suits-the-talent-and-with-a-story-that-synergizes-wit h-the-talent-in-tone-and-genre


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